Reshaping Retails: Nicci Boutiques Unveils New Store

Nicci Boutiques unveiled its brand-new store in Fourways Mall, Johannesburg, on the 16th of November 2023.

Niki Breger, Co-founder of Nicci, says: “We are thrilled about our new store opening. It is bigger and better, having doubled in size compared to the previous Nicci shop located nearby. The previous store was too small to accommodate Nicci’s growing customer base.”

The new store features alluring modern shop fixtures, fabulous clothes, and a convenient location to create an unforgettable brand experience for shoppers. “Throughout the customer journey, we strive to create meaningful touchpoints. We want to positively influence the overall shopping experience, from pre-purchase to post,” adds Niki.

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